Corporate design

A uniform design used across the board, for instance on posters, websites, flyers and presentations, is an essential component of FAU’s corporate identity.

On October 1, 2021, FAU launched its new modern design that outwardly reflects the University’s innovation in research and teaching.

This page offers a style guide for basic design issues, providing guidelines on using our logos, seals, colors and fonts.

The transition to the new design is a process that cannot be completed at the drop of a hat. For a while, the old and the new designs will exist concurrently, quite simply because certain design elements are not yet completely finalized or have not yet been approved. Another factor is that we wish to avoid wasting older materials that have already been produced in bulk and cannot simply be discarded in favor of the new design.

Sustainability plays an important role for us: We do not want to destroy tonnes of paper just to be able to boast a completely new design from one day to the next. That said, now is the time to start using the new design whenever you start a new project, set up new drafts, design new materials or order new prints.

Further style guides for specific applications, for example print products, social media icons or using the new design in the web, will follow on this page and will also be communicated and introduced via the usual FAU channels such as the FAU newsletter.

Please drop us an e-mail if you have any questions: brand@fau.de.

The Erlangen Regional Computing Center (RRZE) at FAU has designed its own WordPress theme for faculties, chairs and institutions at the University. Details, instructions and contact information are available on the Computing Center’s website.

Further information

• Overview of corporate design templates
• FAU logo
• Affiliation guidelines
• Business cards for FAU employees
• Internal graphic design department
• Download: Sound logo for film productions